ADOT holds 3rd annual safety message contest

ADOT holds 3rd annual safety message contest
An example of the signs ADOT is looking for.

TUCSON, AZ (KOLD News 13) - Everyone has seen them, those catchy safety messages that the Arizona Department of Transportation posts on those overhead signs, and now ADOT is offering the public a chance to create their own.

ADOT is holding the third annual Safety Message Contest - giving the public an opportunity to see their own punny, witty, snarky or serious safety slogans on overhead signs, encouraging drivers to make better decisions behind the wheel.

“We’re not joking about safety – nothing is more important than safety at ADOT,” ADOT Director John Halikowski said in a recent news release. “Some of the messages we display are humorous, but we’re using that humor to connect with drivers and get them thinking about the things that lead to preventable crashes and fatalities. These messages kickstart conversations about safety and that’s a good thing.”

Safety message suggestions can be submitted at through Monday, April 29. According to ADOT in the last two contests they received a combined 9,000 entries.

When creating a safety messages – there’s no limit to the number anyone can submit – remember these guidelines:

  1. The message must relate to traffic safety.
  2. Signs accommodate three lines and 18 characters, including spaces, per line.
  3. #Hashtags, phone numbers and website addresses are not allowed.
  4. No emoji ☹.

15 finalists will be selected after all entries have been submitted and in May the public will vote for their favorites and the two messages that receive the most votes will appear on overhead signs above Arizona state highways.

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