Valley 7-year-old is on a mission to prevent dementia, promote brain health

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Shawn “The Creative Kid” and his mom, Genein Letford, M.Ed, are on a mission to boost creativity, prevent dementia, and promote lifelong brain health.
Published: Jul. 22, 2025 at 11:44 AM MST

AVONDALE, AZ (Arizona’s Family) - Arizona has the fastest growth rate for Alzheimer’s disease, the most common cause of dementia,in the country. That’s why Shawn “That Creative Kid” and his mom, Genein Letford, M.Ed, are on a mission to promote lifelong brain health while helping people boost creativity and prevent dementia.

Shawn and his mom want to teach people about “brain capital,” so they created Brainolicious.

Brainolicious.org